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We’re happy to introduce an exciting new feature for our partners in the multifamily industry – the ability for apartment companies to add SatisFacts Resident Ratings directly to their community website with the TurnSocial bar. A community’s website is an excellent source of inbound leads, and it’s our job to do everything we can to increase your rate of visitor conversion even more. The addition of SatisFacts as a supported app means you now have an additional tool in your arsenal to deliver engaging content for your visitors to connect with.

One of our goals at TurnSocial is to expand a community’s ability to market itself beyond simply showing/telling prospects about the property. The TurnSocial bar provides the context of the community’s presence on popular social networks, as well as local information about the surrounding neighborhood. How walkable is the neighborhood? What do current residents have to say about the area? What popular restaurants are nearby? TurnSocial enables access to social media profiles and location-aware content from WalkScore, Rentwiki, Yelp, and more directly onto apartment community websites to help prospective renters learn the answers to these types of questions. And now, with the addition of ratings from SatisFacts annual surveys and Insite™, its 365-day/year feedback program, we’re helping to improve a community’s online reputation and marketing appeal even more.

SatisFacts is the multifamily industry’s leading resident satisfaction survey, retention and performance improvement service provider. Adding resident ratings from SatisFacts provides prospective renters with valuable information from their peers about an apartment community, while creating a powerful way for apartment marketers to enhance online lead generation. Every SatisFacts rating is displayed on a scale of 1-5 stars, and since it’s built into the TurnSocial bar, will appear unobtrusively on every page of your website. Who better than current residents to tell new prospects how great your community is to live in?

When you only have a few critical seconds to make a favorable impression on new visitors to your website, every opportunity to highlight your strong points is meaningful. If you’re not currently a SatisFacts customer and would like to get resident ratings for your community, email me at matt at turnsocial.com and I’ll connect you with the right people – they’ve got plans starting as low as $1/per unit per year!

Take a look at the example rating we’ve added to the bar on the bottom of this page, and let us know what you think in the comments!